Feb 12 2010
It’s great to be the underdog!
Can I get a quick enthusiastic let’s get it going. It’s still the middle of the 1st quarter in the good ole health club business. Nobody thinks the underdog stands a chance. Hence the term the underdog.How is your gym differentiating itself from the pack of other fitness centers in your area. How does your [...]
Feb 11 2009
Holy new memberships Batman!
In case you missed Curtis’s goldmine this week our consultants are BREAKING RECORDS across the country. We have an amazing new business outreach program which is probably the best in the industry (more on that later)and our direct incentive marketing pieces are doing extremely well. Remember what I said a few weeks ago about marketing [...]


