It’s great to be the underdog!
Can I get a quick enthusiastic let’s get it going. It’s still the middle of the 1st quarter in the good ole health club business. Nobody thinks the underdog stands a chance. Hence the term the underdog.How is your gym differentiating itself from the pack of other fitness centers in your area. How does your [...]
Does your Gyms Member retention Rate Make the Grade?
Gym Owners often describe member retention strategies in terms of the services they offer and how they collect dues. Although it is important to offer services and programs that benefit members, and to collect membership dues efficiently and ensure positive cash flow, these alone do not encompass effective retention strategies.
Other clubs describe their retention strategy [...]
How to attract girls!!! uhmmm Women…
I’ve overheard women say they feel as though they become invisible after they reach a certain age.
First, I unequivocally disagree there is something very attractive about a mature woman that knows she has a lot to offer.
Not the point here!
Let’s just say that if your health club is blind to middle-aged women, then you are [...]
